E-Commerce Planning & Implementation (ECM-220)

Course Description

This course builds on currently accepted business practices to develop a business plan and implementation model for e-commerce. Topics include analysis and synthesis of the planning cycle, cost/benefit analysis, technical systems, marketing, security, financial support, Internet strategies, website design, customer support and feedback and assessment. Upon completion, students should be able to develop a plan for e-commerce in a small to medium size business.

Classroom Hours: 2

Lab/Shop Hours: 2

Clinical Hours: 0

Work Experience Hours: 0